THE ARCHITECTS OF CAPSTONE PROJECT SUCCESS
We at Capstones Co have defined the Capstone:
“The finishing touch to a series of significant accomplishments. A crowning project outside of day-to-day business and what has to date defined you, progressing a passion, driven by a blend of motives beyond profit, including personal enrichment and ultimately for the benefit of others”.
Awareness of your motivation is key to understanding a) why it is personal to you, b) where you are and c) where you want to get to (and therefore what success looks like).
There are twelve themes of Capstones, we refer to them as our Pillars, they are:
Philanthropy I Sports I Venture I Adventure I Media & Events I Food & Drink I Arts, Music, Fashion & Culture I Education I Luxury I Wellness, Biotech & Longevity I Property, Places & Gardens I Nature & Sustainability
Below are some examples of feedback around how we’ve assisted our clients, naturally discretion is key:
THE SPORTS CAPSTONE: “Life was confusing after retiring from professional sport but your understanding of my situation and your articulation of the options available to me were invaluable - EX-FORMULA ONE DRIVER
THE SPORTS CAPSTONE: It was great to have your guidance and involvement in the luxury cycling investment I made. Your marketing wordsmithing took our communications to another level. Your execution has been flawless" - NEXT GEN UHNW
THE VENTURE CAPSTONE: "You are an integral part of driving the London Technology Club forward, from our high performing team to publishing all of our future technology reports - UHNWI TECH ENTREPRENEUR
THE PHILANTHROPY CAPSTONE: "We thoroughly enjoyed your awareness process. I had a clear direction in which I wanted to build a Foundation around thanks to your guidance and expertise - you put purpose at the heart of the thinking UHNWI PHILANTHROPIST
THE VENTURE CAPSTONE: "As the initial engine in our marketing dept you got us up and running, set us on the right path and gave us the commercial strategy that still use today - F1 TECH COMPANY OWNER
THE MEDIA CAPSTONE: “You connected us to the right people quickly and naturally for commercial partnerships. We enjoy receiving the sharing of best practice from your carefully selected network"- EX-FTSE100 CEO
THE WINE CAPSTONE: You helped us figure out how the cogs worked together in our operations. You also helped polish our positioning, vision & values, thankyou - UHNW FAMILY
THE EVENT CAPSTONE "On a personal note our 1-2-1s were invaluable in giving me fresh perspective, new thinking and a sounding board to bounce ideas off. Two heads problem solving is much better than one” UHNW NEXT GEN
THE WELLNESS CAPSTONE: "Your support and thinking around my Capstone project was perfect for the foundations of our approach and you articulated our vision and values perfectly - EX-VC FIRM GP
THE VENTURE CAPSTONE: Your team’s energy is what we loved. You were the first to make time to visit our new HQ in the Scottish Highlands to immerse yourself in our brand and vision. Every since then we've valued your opinions, loved your ideas and you are part and parcel of our adventure" - PREMIUM GIN COMPANY FOUNDERS